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JMP is taking Discovery online, April 16 and 18. Register today and join us for interactive sessions featuring popular presentation topics, networking, and discussions with the experts.

Practice JMP using these webinar videos and resources. We hold live Mastering JMP Zoom webinars with Q&A most Fridays at 2 pm US Eastern Time. See the list and register. Local-language live Zoom webinars occur in the UK, Western Europe and Asia. See your country jmp.com/mastering site.

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Using Text Explorer to Extend Analysis

 

See how to:

  • Understand terms used in text exploration- corpus, sentences, phrases, words, tokenizing, stemming, stop words, Document Term Matrix (DTM)
  • Prepare data
    • Run Text Explorer and interpret basic word count report to find most common words
    • Use Stemming to group words (terms) with similar roots
    • Use Recode to consolidate synonymous terms
    • Replace related terms with a single phrase
    • Identify context specific stop words 
    • Customize Stop Lists to remove irrelevant terms from analysis temporarily or permanently
  • Explore and analyze text  
    • Use Local Data Filter to examine responses for selected variables
    • Use Word Cloud to visually filter term occurrences
    • Review key terms in context
    • Create new variables associated with terms
  • Briefly see how to perform Sentiment Analysis (JMP Pro)

  • Use Text Explorer in a vacation case study example
    • Identify themes (JMP Pro)
    • Create groups (clusters) to see how often terms are used
    • Identify significant terms related to each cluster
    • Iteratively determine how many clusters are relevant to your problem
    • Save probability formulas to use as rules for other related data sets
    • Predict outcomes and use Document Term Matrix to convert significant text to numeric values to use in models
    • When geographic data are relevant and available, map text variables to related geographies
    • Use results to build a dashboard

Note: Q&A is interspersed beginning at ~time 29:30.

 

Resources:

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