Expand Your Analytic Skills
Deriving Sentiments from Opinions or Product Choices (Intermediate)
September 13, 2019 | 2 PM ET (11 AM PT)
Text Explorer lets you curate free-form text to gain insight into themes and important terms. Combining text analysis with JMP Pro predictive modeling tools also lets you use supervised learning sentiment analysis to determine which words and phrases are most relevant to a specific problem. This information can be useful to guide product development and marketing campaigns. See several consumer and social media case studies that show how to use JMP to determine sentiments associated with purchasing behavior or customer reviews.
This webinar covers: Using Text Explorer; curating text data; and building, validating and evaluating models.
Register now for this free, one-hour, interactive webinar.
Date: Friday, September 13, 2019
Time: 2 PM ET (11 AM PT)