Smart Trial and Error for Rapid Innovation



Babraham Research Campus

Babraham Hall

Cambridge, United Kingdom

Put cutting-edge trial and error to work at your organization    

Trying new things is foundational to innovation. With careful trial and error, we can quickly gain fundamental knowledge of our systems, processes and products. Without this knowledge in an ever-changing world, we run the risk of losing our competitive advantage, profits or business. 

How can you help your organization fail fast, remain agile, and know when a concept will work – and when it won’t? By actively manipulating factors according to a prespecified plan, you can gain useful, new understanding of relationships among inputs and outputs.

Join us for a discussion about the power of using smart trial and error to speed innovation; achieve faster, more predictable cycles; and save time.    

Learning objectives 

  • How do successful organizations achieve rapid innovation?    
  • Why don’t organizations take advantage of more strategic trial and error?
  • How can you start and lead initiatives to strategically try new things at your organization?

Meet the Panelists


9:00-10:00 Registration and Coffee  
10:00-11:00 Panel Discussion
11:00-11:30 Break
11:30-12:00 Presentation
12:00-13:30 Lunch
Babraham Cambridge Building
Image courtesy of Babraham Bioscience Technologies
Image courtesy of Babraham Bioscience Technologies
Building with Bikes in Cambridge UK
Trees in Park, Cambridge UK
River in Cambridge UK
University in Cambridge UK
University in Cambridge UK

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