For Consumer Products Engineers, Scientists and Marketing Professionals
Making consumer products are as complex as any processes you will find in industry. Designing billion-dollar brands is multifaceted and requires well-defined processes that minimize costs and maximize speed to market. Marketing your innovation is dependent on analyzing survey data before, during, and after rollout of a final product.
JMP data analysis software from SAS enables you to explore your product from concept to the consumer’s home and beyond. Develop studies to learn from root-cause investigations, how to optimize a process through efficiently designed experiments, and better understand consumer sentiment, all using the power of JMP to guide the way.
“Visualization is the key to everything because this is usually what people understand – particularly in management. They don’t want to deal with numbers. Give them a picture that tells the story instead. It doesn’t have to be the most precise picture; it just has to tell the story that holds the conclusion. This is also where I must say I see there is strength in JMP to deliver those graphics and thoughts. And the interactivity.”
Beatrice Blum | Statistician