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Figure 18.20 Design Outline for Coffee Example
Note: Figure 18.20 is taken from the coffee example. See Example of a Choice Design.
The Choice Profiles table lists the profiles in each row, identified by Survey and Choice Set columns. Within a choice set, the profiles are identified by Choice ID. This table is useful for constructing the survey instruments.
The Choice Runs table provides an empty Response column where you can enter respondent preferences. Each row corresponds to a single choice set. The rows are sorted by Respondent, Survey, and Choice Set. The choice set IDs are given in the next columns, followed by the Response column. Enter the choice set ID for the respondent’s preference in the Response column.
Provides a single Choice Profiles table with an empty Response Indicator column where you can enter respondent preferences. Each row corresponds to a single profile. The table is sorted by Respondent, Survey, and Choice Set. Enter the value 1 (or another nonzero numerical indicator) for the respondent’s preferred profile and a 0 indicator for the other profiles in that choice set.
Note: The values you enter in the Response Indicator column must be numerical.

Help created on 3/19/2020