Deriving Sentiments from Opinions or Product Choices
Statistics, Predictive Modeling, and Data Mining
See how to use JMP Pro’s Text Explorer to quantify sentiment from free (unstructured) text data using lexicon-based sentiment analysis and derived sentiment analysis scoring techniques. Learn how to implement both approaches and interpret the results appropriately to supplement analysis of structured data.
This webinar covers: Lexicon-based Sentiment Analysis, including curating the sentiment lexicon and Term Selection-based derived sentiment analysis, including model specification and selection.